Name: HERZBLUAT Management Consultancy, Marketing & Advertising Agency, Salzburg
Price range: $$$

Video Killed the Radio Star, aber TikTok tötete den Video Star – RIP MTV

31. December 2025/0 Comments/in Business development and strategy consulting, ESG, CSR, Sustainability and Responsibility - Strategy and Consulting, Marketing, Strategy / Strategy, Management consultancy, Growth, marketing and advertising consulting/by Gregor Wimmer

Während draußen die ersten verfrühten Silvesterraketen den österreichischen Himmel erleuchten, sitze ich hier, im Wohnzimmer, und starre auf einen Bildschirm, der gleich Geschichte schreiben wird. Oder besser gesagt: Geschichte löschen wird. Um Punkt Mitternacht, wenn die Sektkorken knallen und wir uns „Prosit Neujahr“ wünschen, endet im deutschsprachigen Raum eine Ära, die mein Leben – und das Leben meiner gesamten Generation – wie keine andere geprägt hat. Die linearen Musiksender von MTV stellen ihren Betrieb ein.

step breath broom stroke small steps Beppo Momo management consultancy marketing agency advertising agency Salzburg HERZBLUAT

Step by step to success - HERZBLUAT shows how it's done

7 October 2024/0 Comments/in Business development and strategy consulting, ESG, CSR, Sustainability and Responsibility - Strategy and Consulting, Marketing, Strategy / Strategy, Management consultancy, Growth, marketing and advertising consulting/by Gregor Wimmer

Every decision you make in your company can pave the way for long-term success - or lead you in the wrong direction. Especially as a managing director, owner or manager of a small or medium-sized company in Austria, who has to juggle numerous tasks on a daily basis, the challenges and tasks often feel overwhelming. This is exactly where the wisdom of Beppo Street Sweeper from Michael Ende's Momo comes into play: take one step at a time. This simple but powerful philosophy helps to divide large tasks into small, feasible steps. It can serve as a model for you and your company to achieve strategic goals without overextending yourself. And this is exactly where HERZBLUAT supports you - with a clear, structured approach that leads you step by step to sustainable success.

2404 CMC Certified Management Consultant Marketing Agency Advertising Agency Salzburg HERZBLUAT

CMC-certified consultants: The seal of quality for excellent management consultancy

22 January 2024/0 Comments/in Business development and strategy consulting, ESG, CSR, Sustainability and Responsibility - Strategy and Consulting, Marketing, Strategy / Strategy, Management consultancy, Growth, marketing and advertising consulting/by Gregor Wimmer

Der Titel CMC (Certified Management Consultant) ist der einzige weltweit anerkannte Berufsstandard für Unternehmensberater. Er steht für höchste fachliche Qualifikation, strikte Einhaltung ethischer Verhaltensweisen und nachgewiesene Beratungskompetenz.

2403 ISO 20700 Recognised Practitioner Marketing agency Advertising agency Salzburg HERZBLUAT

ISO 20700 in management consulting: advantages for your company | HERZBLUAT

15 January 2024/0 Comments/in Business development and strategy consulting, ESG, CSR, Sustainability and Responsibility - Strategy and Consulting, Marketing, Strategy / Strategy, Management consultancy, Growth, marketing and advertising consulting/by Gregor Wimmer

It is crucial for companies to rely on international best practices and standards in order to secure competitive advantages and promote sustainable growth. ISO 20700, the standard for guidelines on management consulting services, provides such a foundation. It promotes transparency, efficiency and effectiveness in the consulting industry by providing a standardised framework for the delivery of management consulting projects. This standard makes it easier for clients and consultants to work together on a common basis of quality and trust.

Future of SMEs in Austria: CSRD, ESG, SDG & HERZBLUAT

26 June 2023/0 Comments/in ESG, CSR, Sustainability and Responsibility - Strategy and Consulting, Marketing, Management consultancy, Growth, marketing and advertising consulting, Advertising agency/by Gregor Wimmer

The business world is facing a wave of change. With the introduction of concepts such as the Corporate Sustainability Reporting Directive (CSRD), the Environmental, Social and Governance (ESG) criteria and the Sustainable Development Goals (SDGs) of the United Nations, companies are facing new challenges. Particularly affected by these changes are medium-sized companies in Austria that employ more than 249 people and/or have a balance sheet total of more than 43 million euros. Find out what these changes mean for your company and how HERZBLUAT can support you in meeting these challenges below.

Vision, mission, corporate model: The key to success | HERZBLUAT

19 June 2023/0 Comments/in Business development and strategy consulting, Marketing, Management consultancy, Growth, marketing and advertising consulting, Advertising agency/by Gregor Wimmer

In an ever-changing business world, it is essential for companies to have a clear vision, mission and vision statement. These elements are not only crucial for the success of a company, but also for the satisfaction and engagement of employees, customers and stakeholders. In this blog post, we explain the importance of these elements and their role in business success.

Henry Ford advertising budget: HERZBLUAT has the answers

7 June 2023/0 Comments/in Marketing, Management consultancy, Growth, marketing and advertising consulting, Advertising agency/by Gregor Wimmer

Henry Ford, the father of the modern automobile industry, once said: "About 50 per cent of my advertising budget is money thrown away. However, no one can tell me which 50 percent that is." We at HERZBLUAT, your management consultancy, marketing and advertising agency from Salzburg, have the answers for you.

The Supply Chain Act: Impact and Opportunities for Austrian Companies | HERZBLUAT

30 May 2023/0 Comments/in ESG, CSR, Sustainability and Responsibility - Strategy and Consulting, Marketing, Management consultancy, Advertising agency/by Gregor Wimmer

In an increasingly globalised world, the responsibility of companies goes beyond their immediate activities. The Supply Chain Act is a groundbreaking piece of legislation that will redefine the role of business in Austria and beyond. This article examines the impact of this law on Austrian companies with a special focus on medium, small and micro enterprises.

Sports business of the future

25 May 2023/0 Comments/in Marketing, Sports, FMCG and lifestyle brand consultancy, Management consultancy, Advertising agency/by Gregor Wimmer

In a world that is constantly changing, it is important to adapt and keep up with the latest trends. This also applies to the sports business. With the advent of new technologies and the increasing importance of sustainability, the way we play and consume sport is also changing. In this blog post, we take a look at the future of sports business and the opportunities for start-ups with sustainable business ideas.

Customer loyalty in the digital world: How companies win and retain customers

15 May 2023/0 Comments/in Marketing, Management consultancy, Growth, marketing and advertising consulting, Advertising agency/by Gregor Wimmer

In an increasingly digitalised world, customer loyalty is a decisive factor for the success of a company. But how can companies win and retain loyal customers in the digital age? And what role do innovative and sustainable strategies play in product and service development?