HERZBLUAT Management Consultancy, Marketing & Advertising Agency

Management consultancy
Marketing &
Advertising agency

Salzburg, Austria

2406 Sustainable teaching Management consultancy Marketing agency Advertising agency Salzburg HERZBLUAT

Sustainable apprenticeships - 100 %-funded sustainability courses for apprentices

Nachhaltiges Handeln rückt immer mehr in den Fokus von Unternehmen. Wie kann die nächste Generation von Fachkräften nicht nur fit für den Arbeitsmarkt, sondern auch fit für eine umweltbewusste Zukunft gemacht werden? „Nachhaltige Lehre“ (www.nachhaltige-lehre.at) liefert eine innovative Antwort auf diese Frage, indem es voll geförderte Mikro-Kurse für Lehrlinge anbietet, die für berufliche und ökologische Verantwortung sensibilisieren und Know-how stärken.

Sustainable Tourism Destination Management Sustainable Tourism

Sustainable tourism in the Alps: A comprehensive guide | HERZBLUAT

Im Herzen der majestätischen Alpen entwickelt sich ein Trend hin zum nachhaltigen Tourismus, der die Landschaft der Gastfreundschaft neu gestaltet. Das Buch „Nachhaltiger Tourismus in den Alpen“ von Gregor Wimmer ist ein grundlegender Leitfaden für Hotels und Reiseziele, die sich der Förderung des Umweltbewusstseins und der Kulturpflege verschrieben hat. Diese Buchvorstellung beleuchtet die Quintessenz des Buches und skizziert umsetzbare Strategien für Unternehmen, um erfolgreich zu sein und gleichzeitig das alpine Erbe zu schützen.

2404 CMC Certified Management Consultant Marketing Agency Advertising Agency Salzburg HERZBLUAT

CMC-certified consultants: The seal of quality for excellent management consultancy

Quality and trust are at the forefront of corporate management. The CMC certificate from the International Council of Management Consulting Institutes (ICMCI) is the strongest seal of quality in the consulting industry worldwide. But why is this certificate in particular a decisive factor for the success of your company?

2403 ISO 20700 Recognised Practitioner Marketing agency Advertising agency Salzburg HERZBLUAT

ISO 20700 in management consulting: advantages for your company | HERZBLUAT

It is crucial for companies to rely on international best practices and standards in order to secure competitive advantages and promote sustainable growth. ISO 20700, the standard for guidelines on management consulting services, provides such a foundation. It promotes transparency, efficiency and effectiveness in the consulting industry by providing a standardised framework for the delivery of management consulting projects. This standard makes it easier for clients and consultants to work together on a common basis of quality and trust.

2338 Make or buy in marketing Interim management Management consultancy Marketing agency Advertising agency Salzburg HERZBLUAT

Make or Buy and Interim Management: The Future of Marketing

Companies are constantly faced with the decision to carry out their marketing activities internally or to outsource them to agencies. This dilemma, known as "make or buy", is more topical than ever in marketing. We highlight the advantages and challenges of both approaches and why more and more companies are opting for outsourcing.

The secret behind customer feedback Management consultancy Marketing agency Advertising agency Salzburg HERZBLUAT

Customer feedback: Why your opinion is worth its weight in gold! | HEARTBLUAT

In the digital age, where companies are constantly fighting for the attention of their target group, customer feedback has become an invaluable asset. But why is it so important? And how can it help companies like you - or us at HERZBLUAT - improve their services and forge stronger bonds with their customers?

Textbook vs Pragmatism Management Consulting Marketing Agency Advertising Agency Salzburg HERZBLUAT

Between Textbook and Pragmatism: Redefining Your Brand Strategy | HERZBLUAT

Textbook or pragmatism in marketing strategy - In today's business world, where trends change seemingly every second, companies are faced with the challenge of constantly rethinking their brand strategies. One question many ask themselves: Should you go strictly by the textbook or take a pragmatic approach? This article looks at both sides of the coin and shows how HERZBLUAT helps companies find the best path for their individual needs.

2332 Spice Girls Tellmewhatyouwant Consulting Marketing Agency Advertising Agency Salzburg HERZBLUAT

Why the Spice Girls are so important in marketing and management consultancy | HERZBLUAT

The song "Wannabe" (Yo, tell me what you want, what you really, really want) by the Spice Girls and briefing, re-briefing and order clarification could not be more different at first glance. One is a pop song about love and friendship, the other are important tools in corporate communication. But on closer inspection, there are some interesting parallels.

Vision Mission Statement

Vision, mission, corporate model: The key to success | HERZBLUAT

In an ever-changing business world, it is essential for companies to have a clear vision, mission and vision statement. These elements are not only crucial for the success of a company, but also for the satisfaction and engagement of employees, customers and stakeholders. In this blog post, we explain the importance of these elements and their role in business success.

Dependence on price promotions

Addicted to special offers? Escape the addiction to price promotions | HERZBLUAT

In today's competitive business world, companies are constantly looking for ways to make their products or services more attractive. One common method is price promotions or special offers. They attract customers and increase sales in the short term. But what happens when customers only buy because of discounts? Companies can fall into a dangerous dependency on price promotions, which can damage their brand and their profitability in the long run. HERZBLUAT, the innovative management consultancy, marketing and advertising agency from Salzburg, has developed a systematic approach to free companies from this dependency.

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