Tag Archive for: HERZBLUAT

Video Killed the Radio Star, aber TikTok tötete den Video Star – RIP MTV

Während draußen die ersten verfrühten Silvesterraketen den österreichischen Himmel erleuchten, sitze ich hier, im Wohnzimmer, und starre auf einen Bildschirm, der gleich Geschichte schreiben wird. Oder besser gesagt: Geschichte löschen wird. Um Punkt Mitternacht, wenn die Sektkorken knallen und wir uns „Prosit Neujahr“ wünschen, endet im deutschsprachigen Raum eine Ära, die mein Leben – und das Leben meiner gesamten Generation – wie keine andere geprägt hat. Die linearen Musiksender von MTV stellen ihren Betrieb ein.

HERZBLUAT is honoured with the ÖGUT Environmental Award 2024 for "Sustainable Teaching"

We have made it! Our "Sustainable Apprenticeship" project was honoured with the ÖGUT Environmental Award 2024 (special prize LEBENSART). This recognises our innovative approach to integrating sustainability into apprenticeship training and preparing young skilled workers for the challenges of the future.

Step by step to success - HERZBLUAT shows how it's done

Every decision you make in your company can pave the way for long-term success - or lead you in the wrong direction. Especially as a managing director, owner or manager of a small or medium-sized company in Austria, who has to juggle numerous tasks on a daily basis, the challenges and tasks often feel overwhelming. This is exactly where the wisdom of Beppo Street Sweeper from Michael Ende's Momo comes into play: take one step at a time. This simple but powerful philosophy helps to divide large tasks into small, feasible steps. It can serve as a model for you and your company to achieve strategic goals without overextending yourself. And this is exactly where HERZBLUAT supports you - with a clear, structured approach that leads you step by step to sustainable success.

Why the "S" in ESG is crucial - Network breakfast in St. Johann / Pg. - Black Edition

On 20 June 2024, entrepreneurs, consultants and experts from a wide range of industries met in the picturesque municipality of St. Johann im Pongau to take part in a special event: the networking breakfast of the UBIT Experts Groups "Cooperation and Networks" and "CSR and Sustainability". The event, supported by the Salzburg Chamber of Commerce, provided a platform for an intensive exchange on the integration of sustainability and social responsibility into the business strategies of modern companies. Gregor Wimmer, founder of HERZBLUAT Unternehmensberatung and certified expert in the field of Corporate Social Responsibility (CSR), together with Armin Ziesemer, provided the impetus and moderated the event.

Certified Sustainability Management Expert - HERZBLUAT leads your company into a sustainable future

Sustainability and social responsibility are increasingly taking centre stage in corporate activities. HERZBLUAT, your management consultancy and marketing agency from Salzburg, is setting new standards. With our comprehensive know-how under the leadership of Gregor Wimmer, certified expert for sustainability management and management consultancy, we offer you an unrivalled insight into the advantages and implementation of CSR (Corporate Social Responsibility) for your company.

Between Textbook and Pragmatism: Redefining Your Brand Strategy | HERZBLUAT

Textbook or pragmatism in marketing strategy - In today's business world, where trends change seemingly every second, companies are faced with the challenge of constantly rethinking their brand strategies. One question many ask themselves: Should you go strictly by the textbook or take a pragmatic approach? This article looks at both sides of the coin and shows how HERZBLUAT helps companies find the best path for their individual needs.

HERZBLUAT and Sal23urg - Award-winning pioneers for sustainable events

In a world where sustainability is becoming more and more important, it is important that companies and events do their part. The Salzburg-based management consultancy, marketing and advertising agency HERZBLUAT has made it its business to develop radical, innovative and sustainable strategies. An outstanding example of this is the U19 Floorball World Championship qualifier "Sal23urg", which was nominated for the sustainable competition "sustainable win! 2022/23" and was awarded by Vice Chancellor Werner Kogler and Minister Leonore Gewessler. This event is a prime example of a sustainable event that paves the way for future green events.

Future of SMEs in Austria: CSRD, ESG, SDG & HERZBLUAT

The business world is facing a wave of change. With the introduction of concepts such as the Corporate Sustainability Reporting Directive (CSRD), the Environmental, Social and Governance (ESG) criteria and the Sustainable Development Goals (SDGs) of the United Nations, companies are facing new challenges. Particularly affected by these changes are medium-sized companies in Austria that employ more than 249 people and/or have a balance sheet total of more than 43 million euros. Find out what these changes mean for your company and how HERZBLUAT can support you in meeting these challenges below.

Vision, mission, corporate model: The key to success | HERZBLUAT

In an ever-changing business world, it is essential for companies to have a clear vision, mission and vision statement. These elements are not only crucial for the success of a company, but also for the satisfaction and engagement of employees, customers and stakeholders. In this blog post, we explain the importance of these elements and their role in business success.

The Supply Chain Act: Impact and Opportunities for Austrian Companies | HERZBLUAT

In an increasingly globalised world, the responsibility of companies goes beyond their immediate activities. The Supply Chain Act is a groundbreaking piece of legislation that will redefine the role of business in Austria and beyond. This article examines the impact of this law on Austrian companies with a special focus on medium, small and micro enterprises.