HERZBLUAT
Management consultancy
Marketing &
Advertising agency
Salzburg, Austria
Tag Archive for: Datenschutz
The Future of Retail - Omnichannel Strategies for FMCG Companies
The retail sector is currently undergoing a rapid transformation. In order to survive in competition, FMCG companies are relying on innovative omnichannel strategies. We highlight the importance of omnichannel approaches for the success of companies in the consumer goods industry and discuss the opportunities and challenges of this change.
The role of artificial intelligence in the consumer goods industry
A look at the growing importance of Artificial Intelligence (AI) in the consumer goods industry and how this technology supports companies in innovative product development, marketing and advertising. Opportunities and threats on how you can use AI effectively in your business.